Try it free for 14 days

The easiest way to start selling online

Create a beautiful store in minutes, add your products and take payments with cards, Klarna and Swish — all from one place.

Free plan forever. No credit card needed to start.

Accept every way your customers like to pay

VisaMastercardKlarnaSwishApple PayGoogle PayStripeAmerican ExpressVisaMastercardKlarnaSwishApple PayGoogle PayStripeAmerican Express

5 min

to launch your store

14 days

free trial on paid plans

0%

platform fee on Pro

2

languages: English and Swedish

Everything in one place

Build, sell, ship and grow

Online store being edited on a laptop

Live preview

Changes show instantly

Build

A store that looks like your brand

Pick a theme, drag sections into place and click anything in the live preview to edit it. No code, no designer needed.

  • Three starting themes with your colours, fonts and logo
  • Upload images straight into the editor
  • Your own subdomain — or connect your own domain
Customer paying at a shop counter

Payment received

Paid straight to your account

Sell

Checkout that customers trust

Fast Stripe checkout with the payment methods Nordic shoppers expect. Money goes straight to your own account.

  • Cards, Klarna, Swish, Apple Pay and Google Pay
  • Discount codes and free-shipping thresholds
  • Sales notifications and social-proof pop-ups
Warehouse full of packed orders

Order shipped

Tracking emailed

Ship

Orders handled from click to doorstep

Set shipping zones and rates, ship with tracking numbers and keep customers updated by email automatically.

  • Shipping zones with up to five rates each
  • Refunds and cancellations that restock automatically
  • Order confirmation and shipping emails in English and Swedish
Sales analytics chart on a screen

+38% this month

Revenue vs last month

Grow

Know what sells — and sell more of it

See revenue, top products and discount performance at a glance, then win back shoppers who left their cart.

  • Sales analytics with revenue net of refunds
  • Abandoned-checkout emails and SMS campaigns
  • Custom apps, webhooks and a REST API

From first sale to full scale

Whether you are packing orders on the kitchen table or running a team, your store grows with you.

Start small, add staff and your own domain when you are ready.

For every kind of business

Whatever you sell, sell it here

Included in every plan

All the tools you need, built in

Visual editor

Drag-and-drop homepage sections with live preview.

Discount codes

Percent or fixed amount, limits and expiry dates.

Shipping zones

Rates per country and free-shipping thresholds.

Refunds

Full or partial refunds in a couple of clicks.

Analytics

Revenue, orders, top products and codes.

Custom domains

Use your own address with free SSL.

Apps & API

API keys, webhooks and storefront scripts.

Abandoned carts

Automatic emails that bring shoppers back.

SMS marketing

Send promos to customers who opted in.

Multilingual

English and Swedish, SEK and EUR prices.

CSV import

Bring your catalog over in one upload.

Staff accounts

Invite your team with their own logins.

How it works

Open your store in three steps

  1. 01

    Create your store

    Choose a name and an address. You are live on your own subdomain right away.

  2. 02

    Add your products

    Add products by hand or import a CSV, then style your homepage in the editor.

  3. 03

    Start selling

    Connect Stripe to take payments and share your store with the world.

Pricing

Simple plans that grow with you

Start free. Paid plans include a 14-day free trial.

Free

For trying things out

0 kr /month

  • Up to 25 products
  • 1 staff accounts
  • 2% fee per sale
  • Free subdomain
Create your store
Most popular

Basic

For growing businesses

299 kr /month

  • Up to 500 products
  • 3 staff accounts
  • 1% fee per sale
  • 1 custom domain
Create your store

Pro

For scaling brands

999 kr /month

  • Unlimited products
  • Unlimited staff accounts
  • No fee per sale
  • 5 custom domains
Create your store

Frequently asked questions

How much does it cost?+

You can sell on the Free plan forever. Paid plans add more products, staff, custom domains and lower fees, and you can try them free first.

How do I get paid?+

Payments run through Stripe and are paid straight into your own Stripe account. You choose which payment methods to offer.

Can I use my own domain?+

Yes. Basic and Pro plans let you connect your own domain. We guide you through the DNS records and handle SSL.

Can I move my products from another platform?+

Yes. Export your catalog as CSV and import it in your dashboard in one go.

Can I cancel any time?+

Yes. There is no lock-in — if you cancel a paid plan your store simply moves to Free.

Your store is waiting

Join Torg today. Free to start, 14-day trial on paid plans.